Ten Reasons

 

 

 

 

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Top Ten Reasons 

You Need a Proofreader

                  

          

            We know you’re brilliant, you know you’re brilliant. But if your writing isn’t clear, well-organized and doesn’t flow in a logical manner, your audience may not see your brilliance. We let your brilliance shine forth. We edit your work for clarity and flow. You may know your subject very well, but have difficulty explaining it to an audience unfamiliar with your topic. You may overlook what appears obvious to you but is essential for a reader’s understanding. Perhaps your paper is filled with industry jargon or with too many acronyms that are indecipherable to outsiders. We ask you who your audience is, and we copyedit accordingly. We won’t let your readers be distracted by careless mistakes or overlooked details.

  1. Spell checkers will not find words spelled correctly but wrongly used. Relying on your spell checker may cause you to bypass "and" for "an", "by" for "bye" or "buy", or "from" when you mean "form". Do you know "affect" from "effect"? Grammar checkers often suggest changes inappropriate for the context. We understand your context; we know the exceptions to all the rules. Only a professional proofreader can tell the difference.

  2. As you read over your document to proof it, eye fatigue sets in and more and more you see only what you expect to see, rather than what’s actually there. Knowing what you meant to say, often you don’t see that it is not there. Proofing your own work can be difficult. Particularly if you are exhausted from writing, reading, and re-writing over and over. We can help. We are available 24 hours, 7 days a week. We never get tired.

  3. A native speaker of American Standard English can be an asset to writers for whom English is a second language who, in following literal or by-the-book rules of grammar, may not recognize what American readers perceive as errors, or worse, may create unintentional humor. Our staff all speak American English as a first language and have extensive experience as writers and editors. 

  4. Create a great first impression. Your document is your presentation to your audience, and often, is your only contact or introduction to them. A client’s only yardstick for how well you will do his work is how well you do your work. Typos and bad grammar give the impression of sloppiness. You wouldn’t go to an important meeting looking unkempt; don’t send your document out without proofreading. We help you create a great impression.

  5. Appear better than you are. Not detail oriented? We are. Not a perfectionist? We are. Not anal? We are. Not sure of particular rules of grammar? We are; and we will make you look polished, professional and thorough. Even if you are not.

  6. Unclear writing irritates and distances the reader. If a reader has to work hard to figure out your meaning, you lose them. Your goal is not to annoy and frustrate. You want your writing to draw the reader into your point of view, and to be clear, logical and convincing. We help you give the reader the "Wow! That was great!" feeling.

  7. Every Monday night on the Tonight Show, Jay Leno reads headlines with typos or juxtapositions that make them quite funny. Don’t become an unintentional laughing stock by your writing. We won’t let your document embarrass you.

  8. You are a professional at what you do; trust a professional to polish your presentation and make you shine. We know the most commonly made errors, but our trained eyes also easily catch the unusual errors that may be unique to your subject matter. We have over 20 years experience.

  9. We are insurance for you and we’re cheaper than losing that big account or that big client.

  10. So you slept through grammar, and punctuation is boring. Let us do it for you. We are easy to work with. Just email your document, tell us your level of service desired, and we’ll send you back an Order Acceptance and begin work. 

We’re anal, we’re obsessed, and we like this stuff! We can make you look good in print.

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American Proofreading  P.O. Box 8485  Philadelphia, PA 19101  
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